For checkout page software company SamCart, the decision to switch to Drip was a crucial decision at the last minute. SamCart couldn’t afford to make any mistakes leading up to their launch earlier this year, but they took the calculated risk to switch to Drip.
And it paid off big.
SamCart makes it simple for users to create customized checkout and upsell pages. Leading up to their big launch, SamCart wanted a marketing automation platform that was as user-friendly as their own checkout pages, and had the segmentation they needed to send daily broadcasts to only the subset of their subscribers who expressed interest in SamCart.
About a month before their big launch, the founders of SamCart heard about Drip. According to Cofounder Scott Moran, within 30 minutes, they knew Drip was the tool they needed.
Drip let us do enough of the advanced stuff that we knew we needed… while keeping the UI simple so we didn’t need to hire a consultant to use it.
Scott and his brother and business partner, Brian Moran, promptly migrated from HubSpot to Drip, just weeks before their 7-figure launch.
Read Now “Case Study: How SamCart Engineered a 7-Figure SaaS Launch with Drip and Center”
We love email (shocker).
Naturally, we stay up to date on the most effective methods that are currently being used in the email marketing world. And when it comes to tactics, there are occasionally trends that come along that can help you easily stand out from your competition.
Interactive content is one of those trends. If you’ve been focused on running and growing your business, you might not have even heard of it. Lots of posts have mentioned the importance and growing popularity of interactive content, and in this guide, we’re going to show you everything you need to know.
Let’s get started.
Read Now “A Detailed Guide to Using Interactive Content in Your Email Marketing Campaigns”
Heads Up: Drip now integrates with Facebook Lead Ads. This means Drip can now pull your leads from Facebook lead forms directly into any workflow or campaign. To learn more about Lead Ads and how to use them, keep reading…
Read Now “Drip + Facebook Lead Ads: How to Generate (and Convert) Email Subscribers on Demand”
Note: This is a guest post from Nick Holmes, Marketing Director at Nickelled, a guided tour solution for SaaS companies that makes onboarding dead simple.
Take a moment and think back to the last SaaS app you signed up for.
Do you remember any emails you received post-signup?
Read Now “9 Powerful Customer Success Emails Your SaaS Needs to Be Sending”
It’s hard to argue, the SaaS industry is picking up more and more mainstream notoriety. And the bigger spotlight means more content. But more content can be both a blessing and a curse.
Chances are, you’ve clicked on something with a decent title hoping to get a quick and actionable post and—not so much.
Read Now “Our Top 7 SaaS Blogs To Keep You Headed in the Right Direction”
The tech industry is one of the fastest changing industries in existence, with new advancements being made all the time. Software as a service (SaaS) is no exception.
Read Now “Software Renaissance? A Few Thoughts About the Future of SaaS (And What to Do About It)”
Obviously, there are a ton of mistakes that can stall or even bring all growth in your SaaS product to a grinding halt.
Not exactly something that you want in the early stages of your business.
On the other hand, it’s important to keep in mind that the biggest mistake you can make is getting stuck in paralysis by analysis.
The paralysis of fear can stop you from making progress.
Read Now “The 3 Most Common Early SaaS Mistakes (And How to Avoid Them)”
Admit it. You’ve read all the hyperbolic SaaS case studies and more than a few of the thousands of posts on the topic of growth.
That’s great. But growth isn’t so much about new revolutionary techniques as it is about your process. All of the methods mentioned in this post are about things you can change on your end to have an impact on growth–no matter what tactic you’re testing.
Read Now “7 Powerful Growth Hacks Your SaaS Probably Hasn’t Tried”
SaaS businesses, like living organisms, have signs of life that indicate their overall health.
The problem is, many SaaS founders don’t know the right key performance indicators to follow–or they focus on “vanity metrics.”
In this post, we’re going to take a look at the KPI’s that matter most. First, we’ll delve into a couple of things that aren’t as important (even if they’re impressive).
Read Now “The 4 Major KPI’s Your SaaS Should Be Watching (And The Ones You Shouldn’t)”
This post is part of our Funnel Hack Friday series, where we document growth case studies for founders and marketers to learn from.
In this case study, we showcase Ninja Outreach, a SaaS tool for influencer marketing.
Imagine you put an item in your Amazon shopping cart.
You leave to go check Facebook without buying… and you know it’s coming.
The next time you open up your inbox, chances are, you’ll see an email waiting for you, gently reminding you to come back and buy.
Read Now “Case Study: How NinjaOutreach Saves 65 Lost SaaS Trial Sign-Ups Per Month With Amazon-Like Behavioral Emails”